Contrast that with online social gameworlds like MMOs, where there's no “game over” moment – the game continues as long as the player remains entertained and engaged. To keep their most dedicated players happy, MMOs evolved the concept … tool for keeping your most passionate customers engaged. In my next post, we'll dive deeper into Elder Game design , and learn 5 power-tips for designing an engaging, high-leverage role for your most dedicated players.

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Empowering Mastery: the golden key to sustained engagement