Posts tagged such-as-zynga

Zynga co-founder readies launch of Greedy Goblins from new …

The game has a lot of potential, but so does the studio because of Schiermeyer's own expertise in analytics and his attempt to marry that discipline with good game design . I interviewed Schiermeyer during a walk along the coastal trail in Half Moon Bay, … At the beginning of Zynga, Schiermeyer set up the analytics to track everything that happened in a social game such as Zynga Poker. He ran into a lot of resistance from game designers, but he felt that the analytics

How to improve the customer and employee experience with … – PwC

Even more recently founded companies have garnered significant investment and, more importantly, attracted first-rate talent from game design companies such as Zynga and social platform providers such as Jive. That talent …

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How to improve the customer and employee experience with … – PwC

What Every Business Can Learn From Social Gaming | Fast Company

Interactive design is no longer just for social gaming behemoths such as Zynga and EA. Small upstart franchises are starting to use the cloud to create real-time two-way dialogues with their audience, thus closing the loop …

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What Every Business Can Learn From Social Gaming | Fast Company

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